LAPLAND

Experience the ultimate winter driving adventure on the frozen lakes of Arvidsjaur in Swedish Lapland.

Drive a curated fleet of ice-prepared sports cars across more than 30 km² of frozen lake, while benefiting from professional coaching and unique driving formats such as rotating cars and night racing.

Combined with boutique accommodation, fine cuisine and unforgettable Arctic experiences, the Lapland programme offers an extraordinary driving journey both on and off the ice.

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FACTORY VISITS

Go behind the scenes of the world’s most prestigious automotive manufacturers.

Our Factory Visits offer a rare opportunity to discover how exceptional cars are designed, engineered and assembled, with exclusive access to production facilities and brand heritage locations.

Combined with curated experiences and expert insights, these visits provide a unique perspective on the craftsmanship and innovation behind the world’s most iconic performance cars.

UAE SPEEDWEEK

Experience the ultimate motorsport journey in the UAE, combining exclusive Track & Test Days with the excitement of the Abu Dhabi Grand Prix.

Drive iconic circuits such as Dubai Autodrome and Yas Marina during curated track sessions for both Clubsport and Race cars, while enjoying premium hospitality and professional support throughout the programme.

From VIP access to the Abu Dhabi Grand Prix to luxury leisure experiences and bespoke travel services, this programme offers an unforgettable blend of performance driving and world-class motorsport.